Dropday handles the hard stuff about drops—fairness, protection from bots and crashes, inventory holds, buyer verification, secure checkout, and more.
Product pages are 100% white label—so they look and feel just like your website.
Simple rules like randomization, transparent odds, and Fair Play Certified prioritize genuine fans over bots and scalpers.
Fans increase their chances of catching your drop by sharing, and participating in your drops over multiple days.
With reduced competition from bots, customers have over 4x higher chances vs traditional first come, first serve systems.
Turn customers into ambassadors with transparent chances, 7-day drops, and viral referrals.
Every release powered by Dropday is Fair Play Certified. A commitment between Brands and Fans to play fairly, and follow a set of rules protected by cutting-edge technology.
Control massive online traffic without downtime, checkout, or inventory problems.
Maximize revenue, build trust, and avoid risk vs traditional product releases.
More revenue vs traditional releases
Customer satisfaction vs other channels
Increased brand affinity after participating in a drop
Simple pricing with no hidden fees. Setup and launch your drop in minutes
*Pricing based on volume of traffic, number of drops, and the features you choose.
|Prelaunch landing page|
|Fair drop mechanics|
|Opportunities to increase chances|
|Fair Play Certified|
|Custom order period|
|Loyalty reward codes|
|Run 'til sold|
|Unlimited scaling (100M+ users)|
|Live streaming video w/ chat|
|Payments + OMS Integrations|