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Over 81% of customers today will abandon checkout and as many as 92% won't even get that far because they saw an error or "sold out" message before they could purchase—often resulting in customers expressing their frustration socially.
Dropday is a marketing tool / sales channel for brands and retailers to boost revenue and customer acquisition by capturing these otherwise abandoned shoppers, and converting them into loyal customers.
Our innovative product launches help unlock and grow revenue as much as +51% YoY, while revealing critical insights that traditional product launches fail to capture.
Dropday helps merchants make informed decisions while preventing site crashes, bots, scammers, and cart-jacking to build trust. Helping merchants optimize their pricing, production, and inventory strategies.
Dropday can be both a completely stand-alone social-first product marketing solution without a full storefront, or as an additional sales channel alongside an existing storefront such as Shopify, Squarespace, etc.
Our simple link-based product pages are designed to be social and shared as a single link across all social channels and existing marketing campaigns—perfect for an Instagram drop-in-bio.
Using Dropday, you can start answering critical questions like:
Simply put—because the way products are launched today fails to capture the majority of revenue and misses out on critical insights.
Selling out in minutes may feel like a success, but it really means you're delivering bad customer experiences to everyone who sees Sold Out or had to join a waitlist.
Dropday ensures everyone feels like they had a fair chance, and gives merchants the opportunity to deliver praise-worthy experiences while increasing revenue.
We built Dropday, to:
• Deliver a fair, reliable and stress-free customer experience—no matter the demand
• Remove the advantage of bots
• Ensure your site can deliver on demand
• Boost sales through unique marketing opportunities
• Build brand equity through anticipation & hype
• Combine and grow audiences in one place
• Nurture loyalty with invite-only access and turnkey exclusivity
Benefits for brands are clear:
• Increased sales and conversion
• Increased intelligence and better forecasting
• Increased brand awareness, affinity, and community
• Increased brand equity
• Cultivate deeper relationships
• Create memorable customer experiences
Using Dropday, brands can start answering crucial questions like:
• How many could we have sold?
• Did we order too many or price too low?
• How many followers are actually customers?
• How many customers did we drive to competitors?
Dropday is a marketing tool / sales channel for brands and retailers to boost revenue and customer acquisition by capturing these otherwise abandoned shoppers, and converting them into loyal customers.
Our innovative product launches help unlock and grow revenue as much as +51% YoY, while revealing critical insights that traditional product launches fail to capture.
Dropday helps merchants make informed decisions while preventing site crashes, bots, scammers, and cart-jacking to build trust. Helping merchants optimize their pricing, production, and inventory strategies.
Simply upload product information to get a reliable link-based product page to plug into your existing prelaunch marketing campaigns, and to share across all social channels.
Dropday pages live on your brands domain, and can be completely white label so they look and feel just like your own site. Dropday pages can be shared on your website, across your socials, and anywhere else you engage with your fans.
Request a demo to learn more.
Dropday delivers a fair, reliable, and stress-free experience—and gives fans the opportunity to increase their chances of getting limited release products and experiences from the brands they love.
Customers discover Dropday drop pages via the brands website, marketing materials, mailing lists, referrals, or socials.
To buy, customers simply enter their order information and commit to buy. Customers can take actions to benefit the brand in order to boost their chances of success.
Customers are automatically notified when they are allocated, and if not, they can automatically receive increased chances on that sellers next release.
Shipping, fulfillment, and customer service are all handled by the Seller.
Brands and retailers can set up and launch limited release drops in minutes and plug directly into their existing marketing campaigns. Request a Demo
Dropday requires zero technical knowledge or engineering and plugs into your brands existing marketing campaigns for product releases. To start, sellers only need to provide product collateral and have an audience to share their release.
Most sellers create and schedule their product releases in just a couple of minutes.
Sharing your Dropday page across all social platforms, mailing lists, and marketing materials makes it easy for your most important content to be seen and engaged with by your audience.
You can even use QR codes to generate online traffic in offline places such as stadiums, concerts, galleries, and auditoriums to drive customers to your drops.
